How to do keyword research for your eBook

Hi All!

This post is going to teach you a good way to select popular keywords for your eBook.
This is important as it will ensure your writing will be found by the major search engines when people go online to find answers to their queries.


For the best training online to take you from newbie status to earning a living at home go here

Keyword Research

By most internet marketers, myself included, this is considered to be the most important
phase of the entire process. Your ultimate goal is to have your own articles and/or
website on top of the Google search results for search terms relevant to the product you
are selling. To be profitable, your keywords need to both be searched for by a fair
number of people each month and also to not have extremely difficult/established
competing websites taking up the spots you want.

“So how do I find good keywords?” For this step, head on over to
 https://adwords.google.com/select/KeywordToolExternal.

Next, open up a new tab on your browser (or a new window altogether if you prefer). In this window, use your favorites menu to navigate back to the page of one of the products you were interested in.
Highlight its URL address and then go back to your keyword research tool tab. Click the
bubble that says “Website Content”, and then paste the URL of the product site into the
field given (see below). Now Google's tool will suggest keywords for you based on the
site's content.

Now, press “Get keyword ideas”.
BEFORE YOU BROWSE RESULTS: Go to the dropdown menu on the top right of your
results and select “Exact” rather than “Broad”. You are doing this because we only want
to see how many people are searching for the exact keyword phrase shown. With a
broad match, we are shown the searches for similar keywords which might give us
deceptive search counts for a keyword (for example a keyword might look like it has a
ton of people searching in when in fact people are searching another similar phrase and
targeting the one shown would result in very little traffic).


Now, here's the tough part: How do you choose which are good phrases to go after?
First, take a look at your product. Think, “what would someone looking for my product
search for?”

If your product is a guide for getting rid of acne, a phrase like “home
remedy for acne” or “how to get rid of acne” would be good to target.


Go through the list and copy every phrase that you like into a notepad window (or
something similar if you prefer). Next to the phrase, write down how many searches per
month it gets. This is the “Global Monthly Search Volume” number. In doing this, I like
to stick to phrases that are getting a minimum of 700-800 searches per month, but more
is preferable... To give you an idea of search volume, something searched 3,000 times
per month is looked up about 100 times per day.
When you're done going through the phrases Google suggests for you, don't be afraid
to try your own phrases if you think of some that are relevant but weren't suggested for
you. Any phrase you think would be a searcher willing to buy what you're putting front
of them, put into your notepad.


Alright, once you've got a good little list together (as many keywords as you can find!),
head on over to the Traffic Travis Website. This is a 100% free keyword research tool
we're going to use to evaluate if the keywords you've chosen are ones you can get onto
the top of Google for. Basically, we're evaluating how much competition a phrase has
and how strong it is.
Click the “Download Free” button and go through the steps to get your registration code
and download the program. Don't worry, you can ignore any attempts to sell you the
“Pro Version”, I myself still only use the free one.

How many keywords have you got that are “doable”? You want a lot, dig deep into the keyword
research tool and do your best to find as many keywords as possible. I like to find tons
so that I have lots of ideas when writing articles.You don't want to skimp on keyword
research so don't be afraid to spend some time looking for a product with good
keywords.

If you need some help with all of the above and lots more invaluable tips and advice, save yourself time and money by going here

How to choose a niche for your eBook

Choosing a niche can be the most difficult part of getting started on writing your eBook.

With hundreds of products online offering solutions on how to do this, the best one by a mile is this one.
 I recommend signing up straightaway, as without that kind of expert honest guidance you could be years floundering about wasting time and money. :-)

There are potentially thousands of profitable niches out there with hungry crowds searching for information
on a particular topic.
To help you discover which topics and niches are popular or gaining in popularity, I will write today about a few different sources to which you can turn to gain this information.

The first one is Google Trends. Just type in Google Trends into google and this will direct you to their site which gives detailed figures and results for which topics are being searched most for on Google.
Not only does it give you figures for how many people are conducting these searches, but also the regions and cities where these people are from who are entering these keywords to search Google for answers to their problem! Just type in the  keywords you think people are using in their search and on which you will be basing your eBook, and Trends will give you the information you are looking for.

Another free tool is Quantcast.com. On their homepage all you need to do is type in a website address related to a niche which you may think will be worth writing about, and it will provide you with a complete profile of the visitors to that site. Age group, gender, ethnicity, salary range, number of children are all details of the visitors to that site, very valuable information for you indeed, as you can use this to tailor your eBook to suit your audience. You need this to target your market.

A good tip is to take a visit to Amazon.com. Search for any eBooks already in circulation there and look up the reviews. Reading these reviews will let you know exactly how people's needs in this area are being met, and if there are any gaps in information in this niche that need to be filled. Figure that out and you're already half way there!

Visiting forums related to your niche is a very good way to check out what it is that people are looking for.
These forums are full of members talking about a specific problem which is common to all on that forum.
There you will find a wealth of information on what solutions people are searching for online .

Not only will the above suggestions provide you with all the information you need, but it will provide you with the necessary background details to tailor your eBook towards your target audience.

Remember, the more you know about the person for whom you're writing your eBook , the better your eBook will be, the better reviews it will receive, and the more money you will make!

So get started doing your research today, and get writing!

Go here for affordable in depth training and start making money online today. :-)

Your own eBook - tips on how to write it.

Tips on how to get started writing your own eBook




Hi all!

I've covered in my last post the benefits and advantages to writing your own eBook.
Getting started can sometimes be the biggest stumbling block, so here are a few tips to get you on the way to publishing your very first eBook.

1. Background preparation
If you have lots of ideas floating about in your head on one particular topic or niche, then creating a mind map is a way to get them all out onto paper. Start by writing the name of your topic in the centre of a blank sheet of paper. Extending from this written word , start by writing down each section or subsection relating to the topic. Chapter names, links to websites, shortened versions of each chapter should be all included here. Don't worry at this stage if it all looks a bit messy, for now just concern yourself with getting all those ideas related to your chosen topic out on paper.

2. You need a word processor  to type out your eBook. Choose a template you will be using all the way through as this makes it infinitely easier to go back and edit, and to number your pages while also including chapter names and sub-headings. Write in a simple font, one that makes it easy on the eye for your readers.

3. Write the outline of your eBook.
The purpose of this is to see how your book is going to be presented to your audience. You can refer to your mindmap for this so it's important that your mindmap was as detailed as possible.
Try to pretend you're the reader who knows absolutely nothing about this topic and is here to learn from the ground up. Ask yourself does the chapter or section order of your book make sense to somebody who is totally unfamiliar with this subject.

4. Writing your first few pages can be the most difficult part, however, you can write the book in whatever order you feel most comfortable with. It doesn't have to be started at Chapter 1. You can always come back to write that at a later stage, as long as it is presented in the correct form when you're finished , just start writing.!

5. Remember you are writing to provide information to an audience who most likely bought your book to address their need for information in this niche that you have chosen. Write to inform, tailor your content to suit the traffic you are hoping to garner. Be concise and clear in your writing, get some feedback from friends or relatives, that can be invaluable in giving some insight into your work.

Next time we will have a look at how to choose a niche if you are stuck on what topic to choose to write about.
If you have an idea or a passion you think might interest others, get creating a mindmap today, it's the first all important step in writing your own eBook.





Go hereGetting started

Writing your own eBook

Hi All :-)

I've been busily scouting the world wide web recently searching for ways to help you make money working for yourself from home writing.

The times we are living in are tough for everybody, whether you've been let go from your job due to the economic downturn, or just trying to make some extra money in your spare time.
It has become apparent to me, in my quest to spread some information on how to help yourself, that the biggest and most profitable market presently is in eBook sales.

If you're in doubt as to the profit potential of eBooks, just type in ''eBook sales'' into Google.
Sources have said sales are expected to reach $9.7 billion worldwide by 2016.
If that doesn't spark your interest then you must be asleep....;-D

So why write your own eBook?

An excellent way to start a home business is write on topics you may have some expertise in and can share
it with others who are seeking this information in an easily accessible format.

There are millions of people searching online everyday looking for information on every conceivable topic.
Someone somewhere will pay you for your expertise on a chosen subject.
You can write and publish eBooks without having a blog or website, and you can create a good income with little financial outlay.

Let's look at the pros of writing your own eBook:

More and more people are accessing the Internet daily, so exposure to your work is increasing.

It is easy to produce your own, no publisher or agent required.

They are easily distributed online, and if you ever need to update the content, all you need to do is update
your original edition and republish it yourself.

It is easily accessible to the buyer, all they have to do is download it from the website where you have chosen to sell it from.

All that's required is a computer, an Internet connection, and YOUR IDEA!

So begin now by jotting down some ideas , find the one that interests you most, the one you perhaps know
quite a bit about already.

Next post I'll be back with tips on how to Write your own eBook.


Make 2013 your year for working from home writing !

Keep dreaming the dream :-)

Onsite and Offsite SEO

Some more tips for you if you’re working from home writing content for your website folks.

There are two ways to make sure your site is primed for Google and their web spiders!

One way is onsite SEO, the second way is offsite.
To get a springboard to success online go here :-)

               The difference between onsite SEO and offsite SEO

SEO or search engine optimization, when used correctly can get you tons of free organic traffic from the almighty Google. When it comes to SEO practices, there are two main categories – Onsite SEO and offsite SEO. In this article I will explain the differences between the two and how you can target both of them.

Onsite SEO means optimizing your website or blog internally to boost your page ranking. There are many ways to do this – keyword optimization, onsite linking among posts and pages, using anchor text links, tagging posts, alternative text for images etc. Keyword density is an important factor as excessive use of a certain keyword can make you penalized.

Fully optimizing your website content is a pre-requisite for good SEO points but it won’t be enough, you’ll have to incorporate off-site SEO methods together in order to be ranked higher in Google.

Offsite SEO involves getting back links from various sources on the internet which does not belong to your website. Back links are basically people from other websites linking to your website. The higher quality the back link, the more Google juice you will get. People sharing your website on social networks and talking about your website also constitute as offsite SEO.

You can get a variety of back links from many credible sources such as other people’s blogs (of the same niche), Twitter, web 2.0 pages such as Hub pages and Squidoo, and even YouTube.

In summary, the key to getting high placement on Google’s search engine and successfully using SEO is to have good onsite SEO and offsite SEO. The internet has evolved from an information providing hub to a place of online social interactions which can be seen through social media sharing, blog commenting and reviews.

How to get more visitors to your site

Hello all :-)

Given the importance of visitors or traffic to your site or blog, I've decided to write some more for you today on my recent findings on how to do that.



Search Engine Optimization And Why You Gotta Use It


E-commerce is a cut throat business. You have to arm yourself with the proper know-how and the tools to make your site a cut above the rest. Each day, more and more sites are clambering to optimize their rankings in websites and if you lose your guard, you may just get trampled on and be left in the abyss filled with so many failed e-commerce sites.

Search Engine Optimization or SEO is a term widely used today by many e-commerce sites.  For the past few years and the next ten years or so, search engines would be the most widely used internet tool to find the sites that they need to go to or the product or information they need.

Most people that use search engines use only the ten top search results in the first page. Making it to the first page, more so to the top three is a barometer of a sites success in search engine optimization. You will get a higher ratio of probability in being clicked on when you rank high. The more traffic for your site, the more business you rake in.

But, it is essential to grab a hold of that spot or make your ranking even better. As I have mentioned, each day is a new day for all e-commerce sites to make themselves rank higher using search engine optimization. It is imperative to make your site better and better everyday.

So just what is search engine optimization and do you have to use it? The answer to why you have to use it is an easy one. You need search engine optimization to be number one, or maybe at least make your site income generating.

With search engine optimization you can get the benefit of generating a high traffic volume. Let’s just say you get only a turn out of successful sales with 10 to 20 percent of your traffic. If you get a hundred hits or more a day, you get a good turn out of sales already. If you get only twenty to ten hits a day, you only get one or two if not any at all.

So once again, what is search engine optimization?
 Search engine optimization is utilizing tools and methods in making your site top ranking in the results of search engines. Getting yourself in the first page and better yet in the top half of the page will ensure that your site will generate public awareness of your site’s existence and subsequently generate more traffic, traffic that could lead to potential income and business.

Search engine optimization requires a lot of work to be fully realized. There are many aspects you have to change in your site or add as well to get search engine optimization. These will include getting lots of information about the keyword phrases that are popular in regards to your sites niche or theme.

You may also need to rewrite your sites contents so that you could get the right keyword phrases in your site without making it too commercial but light and informative. There are certain rules and guidelines to be followed with making your site’s content applicable and conducive to search engine optimization.

You will also need to collaborate with many other sites so that you could get link exchanges and page transfers. The more inbound and outbound traffics generated by sites among others are one of the components search engines uses to rank sites.

Try to search the internet for any useful help. Tips, guidelines and methods for search engine optimization are plenty to be found. Read many articles that can help you optimize your site in search engine results. The more knowledge and information you gather the better. This will all help you in getting those high rankings. This may require a little time and effort in your part but the benefits will be astounding.

If you can part with some money, there are many sites in the internet that can help you in search engine optimization. There are many sites that help in tracking keyword phrases that can help your site. There are also some content writers that have lots of experience in making good keyword laden content for your sites that have good quality.

Act now and see the benefits garner with search engine optimization. All of these will result in better traffic and more business for your site and company.


Click here for the top in online training to get you earning in as little as three weeks from now.

Facebook as a marketing tool

Today's post is all about Facebook as a marketing tool for your home business, be it a website you're trying to promote, your writing services, or a product you're promoting online.

5 Tips For Using Facebook To Draw Traffic

Facebook Fan Pages can be a very useful tool for drawing massive traffic to your websites, Facebook page or blog. Fan pages are better than profile pages because of the ability to have “Fans” which will constantly be updated on their feeds by whatever you post on your Fan page.

The way to draw massive traffic through a Fan page is by getting your Fans to interact with the content you post on your Fan page. Here’s a few techniques for making that happen:

-Ask questions.One way is by simply asking questions of those who ‘like’ us on Facebook. Every day or two we pose a simple question that asks readers either for their opinion, to share an experience that they’ve had, to tell us something about the stuff they are interested in and so forth.

-Highlight important updates. The benefit of highlighting what’s happening on your Facebook page is it boosts the numbers of responses to the questions that you ask. Also, people who just joined the page can get into the latest updates on the site.

-Start a landing page. Just like how the usual landing page or opt in page works on your website, you can include one on your fanpage and encourage people to “like” the page so that they can get a free download to a free gift. This can help you to build your subscriber list fast and send them back to the Fan page for more updates.

-Advertise on Facebook. Advertise on Facebook and draw passive traffic into your Fan pages (preferably send them to your landing page). The more “Likes” you get, the more your business will get exposure on the newsfeeds of the fans and the more traffic you will get.

-Provide lots of useful content and send them to your blog. Use the Facebook Fan page as an “outpost” for your fans to get updates on latest blog posts or news on your website and encourage them to visit your website.

How To Use Facebook For Branding Purposes:

Whether you’re a high flying millionaire, an artist, a community person or a leader, Facebook offers a very useful platform for branding yourself among your audience. This platform is none other than the function called Facebook Fan pages.

If you scour Facebook you’ll pretty much bump into all sorts of Facebook fan pages catered to artists, local businesses and organisations.

 Here’s how you can start up your own Fan page for branding purposes:

Starting a Facebook Fan Page is free of charge. Simply scroll to the bottom of Facebook and select “Create A Page”. Once you’ve set up a page, enter in all the details pertaining to yourself or the figure you wish to brand. Make sure it is congruent yourself as not to confuse others. If you have a local business, set up a local business page and put in stuff such as contact information, maps, or post photos of your business logo.

Once you’ve set up your page, kindly invite your fans and existing customers to join you there. From there you can post updates, share interesting news or talk about your daily life if you wish to share it with your fans and followers.

Get them to interact with you and know you at a more personal level. Get existing customers to post testimonials or reviews of products of you have. These will serve as amazing social proof for others who wish to buy your products.

You can also organise competitions to create hype and get your followers involved. Get the news out to your followers using your Fan page and you’ll be swimming with new leads in no time.

Remember, if you wish to successfully brand yourself, you’ll have to connect with your followers at a personal level and show that you too, are like them